Let’s welcome a new mobile phone company in India. Nearly two years ago in 2018, Xiaomi had launched the Pocophone F1 which is still in the market and people are still considering it while looking for an android smartphone; this is all because of Xiaomi’s strategy to deliver the top class products in the affordable price range. Xiaomi has not released any other phone after the PocoPhone F1 under the brand name Poco which kind of unexpected considering the success of the F1 but now it seems Xiaomi had planned something else for Poco.
Xiaomi India chief Manu Kumar Jain has announced on his Twitter handle that the company has made the Poco an independent mobile phone brand and company in India. Now Poco will be operated as an independent vertical moving forward outside of the Xiaomi brand. Xiaomi and its officials have also hinted about making Redmi an independent brand as well. The Chinese tech company is running social media campaign calling ‘Redmi by Xiaomi’ Using the #Redmi2020. Xiaomi’s Redmi is one of the most successful mobile phone series by any mobile phone manufacturer in India.
Launching as a sub-brand and later making it an independent brand is not very new in the Indian smartphone market. Earlier, Oppo has done the same with Realme. Realme was launched as a sub-brand of Oppo to compete with the Xiaomi’s Redmi and other mobile phones in the segment but soon after the success of few products, Oppo had made Realme as an independent brand and independent company as well.
Manu Kumar Jain or Xiaomi have still not confirmed about the successor of PocoPhone F1 launched in 2018 and also haven’t mentioned any other upcoming products under the brand name Poco.
Whereas, according to the recent leaks and rumours the company might launch the Pocophone F2 or Poco F2, the successor of PocoPhone F1 soon in India. Upcoming Poco F2 is expected to have the all recent flagship features at a very competitive price tag. Poco may announce its first mobile as an independent brand and company by end of February 2020.
Expected Key Features of PocoPhone F2 or Poco F2: